{"id":1098,"date":"2020-10-06T20:45:15","date_gmt":"2020-10-06T20:45:15","guid":{"rendered":"https:\/\/www.wahlkampfanalyse.ch\/?p=1098"},"modified":"2020-10-06T20:45:15","modified_gmt":"2020-10-06T20:45:15","slug":"interview-fur-die-tagesschau-die-macht-der-bilder-in-der-krisenkommunikation","status":"publish","type":"post","link":"https:\/\/louisperron.com\/de\/interview-fur-die-tagesschau-die-macht-der-bilder-in-der-krisenkommunikation\/","title":{"rendered":"Interview f\u00fcr die Tagesschau: Die Macht der Bilder in der Krisenkommunikation"},"content":{"rendered":"

Wer eine Krise managt, soll vor allem auch an Bilder denken. Donald Trump hat Reality-TV in die Politik gebracht. Wenn er etwas \u00fcber Krisenkommunikation weiss, dann die Macht der Bilder. Entsprechend pomp\u00f6s wurde seine R\u00fcckkehr in das Weisse Haus inszeniert. Den Amerikanern ist es grunds\u00e4tzlich wichtig, dass ein Pr\u00e4sident St\u00e4rke zeigt und Optimismus verspr\u00fcht. Aber die Meinungen zu Donald Trump sind auch weitgehend gemacht. Nur noch zwischen 2%-3% der Bev\u00f6lkerung geh\u00f6ren zu den Unentschlossenen, die auch in Bundesstaaten wohnen, wo ihre Stimme das Resultat beeinflussen k\u00f6nnte. Mein Interview gestern Abend im Beitrag in der Tagesschau auf SRF<\/a> (gleich am Anfang und dann ab Minute 3:20).<\/p>\n","protected":false},"excerpt":{"rendered":"

Wer eine Krise managt, soll vor allem auch an Bilder denken. Donald Trump hat Reality-TV in die Politik gebracht. Wenn er etwas \u00fcber Krisenkommunikation weiss, dann die Macht der Bilder. Entsprechend pomp\u00f6s wurde seine R\u00fcckkehr in das Weisse Haus inszeniert. Den Amerikanern ist es grunds\u00e4tzlich wichtig, dass ein Pr\u00e4sident St\u00e4rke zeigt und Optimismus verspr\u00fcht. Aber […]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[203],"tags":[],"class_list":["post-1098","post","type-post","status-publish","format-standard","hentry","category-german-blog"],"yoast_head":"\nInterview f\u00fcr die Tagesschau: Die Macht der Bilder in der Krisenkommunikation - Dr. Louis Perron<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/louisperron.com\/de\/interview-fur-die-tagesschau-die-macht-der-bilder-in-der-krisenkommunikation\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Interview f\u00fcr die Tagesschau: Die Macht der Bilder in der Krisenkommunikation - Dr. Louis Perron\" \/>\n<meta property=\"og:description\" content=\"Wer eine Krise managt, soll vor allem auch an Bilder denken. 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