{"id":1609,"date":"2022-05-22T09:12:28","date_gmt":"2022-05-22T09:12:28","guid":{"rendered":"https:\/\/www.wahlkampfanalyse.ch\/?p=1609"},"modified":"2022-05-22T09:12:28","modified_gmt":"2022-05-22T09:12:28","slug":"neue-publikation-auf-persoenlich-com-2","status":"publish","type":"post","link":"https:\/\/louisperron.com\/de\/neue-publikation-auf-persoenlich-com-2\/","title":{"rendered":"Neue Publikation auf persoenlich.com"},"content":{"rendered":"<p>In keinem Land wird so viel gew\u00e4hlt und vor allem abgestimmt wie in der Schweiz. Dieses Mal war die Kampagne eher flau, aber zuweilen werden intensive Kampagnen lanciert. Seit mehr als zehn Jahren unterrichte ich am Institut f\u00fcr Politikwissenschaften an der Universit\u00e4t Z\u00fcrich einen Blockkurs in politischem Marketing. Es ist ein guter Anlass, dar\u00fcber zu reflektieren, wie sich Kampagnen w\u00e4hrend der zehn Jahre ver\u00e4ndert haben. <a href=\"https:\/\/www.persoenlich.com\/blog\/was-sich-rund-um-politkampagnen-verandet-hat\">Mein Artikel f\u00fcr persoenlich.com, dem Magazin der Schweizer Werbe- und Kommunikationsbranche<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In keinem Land wird so viel gew\u00e4hlt und vor allem abgestimmt wie in der Schweiz. Dieses Mal war die Kampagne eher flau, aber zuweilen werden intensive Kampagnen lanciert. Seit mehr als zehn Jahren unterrichte ich am Institut f\u00fcr Politikwissenschaften an der Universit\u00e4t Z\u00fcrich einen Blockkurs in politischem Marketing. Es ist ein guter Anlass, dar\u00fcber zu [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[203],"tags":[],"class_list":["post-1609","post","type-post","status-publish","format-standard","hentry","category-german-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Neue Publikation auf persoenlich.com - Dr. Louis Perron<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/louisperron.com\/de\/neue-publikation-auf-persoenlich-com-2\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Neue Publikation auf persoenlich.com - Dr. Louis Perron\" \/>\n<meta property=\"og:description\" content=\"In keinem Land wird so viel gew\u00e4hlt und vor allem abgestimmt wie in der Schweiz. 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