{"id":1770,"date":"2023-02-12T23:15:46","date_gmt":"2023-02-12T23:15:46","guid":{"rendered":"https:\/\/www.wahlkampfanalyse.ch\/?p=1770"},"modified":"2023-02-12T23:15:46","modified_gmt":"2023-02-12T23:15:46","slug":"meine-takeaways-der-zurcher-wahlen","status":"publish","type":"post","link":"https:\/\/louisperron.com\/de\/meine-takeaways-der-zurcher-wahlen\/","title":{"rendered":"Meine Takeaways der Z\u00fcrcher Wahlen"},"content":{"rendered":"<p>Die Z\u00fcrcher Wahlen waren Wahlen, wie es in der Schweiz fr\u00fcher \u00fcblich war. Fast alle Parteien bleiben mehr oder weniger stabil.<\/p>\n<p>Die meisten Parteien haben Wahlkampf gemacht, wie sie das immer machen. Sie pr\u00e4sentieren K\u00f6pfe mit inhaltsleeren Spr\u00fcchen. Der W\u00e4hler erkennt Propaganda und Photoshop von weitem. Wenn ich solches Kampagnenmaterial in Fokusgruppen teste, machen sich die Probanden dar\u00fcber lustig.<\/p>\n<p>Die SVP gewinnt auf tiefem Niveau dazu. Die gr\u00f6sste Ver\u00e4nderung gibt es bei den Gr\u00fcnen (-1.5%). Die Ausgangslage war f\u00fcr sie schwierig. Der Winter hat einmal mehr gezeigt: Umweltschutz dank pers\u00f6nlichem Verzicht ist nur bedingt popul\u00e4r. Mehr bezahlen, um weniger zu heizen: da h\u00f6rt der Kampf gegen den Klimawandel bei einigen auf.<\/p>\n<p>Auch bei den Gr\u00fcnliberalen wachsen die B\u00e4ume nicht in den Himmel. Immerhin k\u00f6nnen sie halten, was sie vor vier Jahren gewonnen haben. Das war 2015 nach der ersten Erfolgswelle nicht der Fall.<\/p>\n<p>Alle sieben Bisherigen Regierungsr\u00e4te werden wiedergew\u00e4hlt. Auf den letzten drei Pl\u00e4tzen liegen Jacqueline Fehr, Silvia Steiner und Carmen Walker Sp\u00e4h eng beieinander und deutlich hinter den ersten vier zur\u00fcck. Das illustriert, dass sie grunds\u00e4tzlich verletzbar waren. Ein Blick nach Basel-Landschaft zeigt, dass vor allem die Herausforderer Interesse an einem engagierten Wahlkampf h\u00e4tten.<\/p>\n<p>Der drohende Machtverlust wirkt zuweilen mobilisierend. Silvia Steiner sollte nicht vergessen, sich bei den Umfrageinstituten und Medien zu bedanken.<\/p>\n<p>Bemerkenswert ist das Spitzenergebnis von Mario Fehr. Die SP muss sich fragen, ob es sich gelohnt hat, der Linientreue zuliebe und wegen pers\u00f6nlichen Befindlichkeiten den Spitzenreiter aus den eigenen Reihen zu vertreiben.<\/p>\n<p>Auf Grund der Gr\u00f6sse und des Timings sind die Z\u00fcrcher Wahlen immer ein interessanter Test im Hinblick auf die nationalen Wahlen. Das w\u00fcrde heissen, dass Stand der Dinge heute keine grossen Ver\u00e4nderungen zu erwarten w\u00e4ren, ausser man f\u00fchrt diese aktiv herbei.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Die Z\u00fcrcher Wahlen waren Wahlen, wie es in der Schweiz fr\u00fcher \u00fcblich war. Fast alle Parteien bleiben mehr oder weniger stabil. Die meisten Parteien haben Wahlkampf gemacht, wie sie das immer machen. Sie pr\u00e4sentieren K\u00f6pfe mit inhaltsleeren Spr\u00fcchen. Der W\u00e4hler erkennt Propaganda und Photoshop von weitem. Wenn ich solches Kampagnenmaterial in Fokusgruppen teste, machen sich [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[203],"tags":[],"class_list":["post-1770","post","type-post","status-publish","format-standard","hentry","category-german-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Meine Takeaways der Z\u00fcrcher Wahlen - Dr. Louis Perron<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/louisperron.com\/de\/meine-takeaways-der-zurcher-wahlen\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meine Takeaways der Z\u00fcrcher Wahlen - Dr. Louis Perron\" \/>\n<meta property=\"og:description\" content=\"Die Z\u00fcrcher Wahlen waren Wahlen, wie es in der Schweiz fr\u00fcher \u00fcblich war. Fast alle Parteien bleiben mehr oder weniger stabil. Die meisten Parteien haben Wahlkampf gemacht, wie sie das immer machen. Sie pr\u00e4sentieren K\u00f6pfe mit inhaltsleeren Spr\u00fcchen. Der W\u00e4hler erkennt Propaganda und Photoshop von weitem. Wenn ich solches Kampagnenmaterial in Fokusgruppen teste, machen sich [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/louisperron.com\/de\/meine-takeaways-der-zurcher-wahlen\/\" \/>\n<meta property=\"og:site_name\" content=\"Dr. Louis Perron\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/people\/Louis-Perron\/100077973579443\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-12T23:15:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/louisperron.com\/wp-content\/uploads\/2023\/11\/LP_home_shared-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Louis Perron\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@dr_perron\" \/>\n<meta name=\"twitter:site\" content=\"@dr_perron\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Louis Perron\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"2\u00a0Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/louisperron.com\\\/de\\\/meine-takeaways-der-zurcher-wahlen\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/louisperron.com\\\/de\\\/meine-takeaways-der-zurcher-wahlen\\\/\"},\"author\":{\"name\":\"Louis Perron\",\"@id\":\"https:\\\/\\\/louisperron.com\\\/de\\\/#\\\/schema\\\/person\\\/3a3958efc8cf58b35f3d2d38d71d0128\"},\"headline\":\"Meine Takeaways der Z\u00fcrcher Wahlen\",\"datePublished\":\"2023-02-12T23:15:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/louisperron.com\\\/de\\\/meine-takeaways-der-zurcher-wahlen\\\/\"},\"wordCount\":323,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/louisperron.com\\\/de\\\/#organization\"},\"articleSection\":[\"German Blog\"],\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/louisperron.com\\\/de\\\/meine-takeaways-der-zurcher-wahlen\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/louisperron.com\\\/de\\\/meine-takeaways-der-zurcher-wahlen\\\/\",\"url\":\"https:\\\/\\\/louisperron.com\\\/de\\\/meine-takeaways-der-zurcher-wahlen\\\/\",\"name\":\"Meine Takeaways der Z\u00fcrcher Wahlen - Dr. Louis Perron\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/louisperron.com\\\/de\\\/#website\"},\"datePublished\":\"2023-02-12T23:15:46+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/louisperron.com\\\/de\\\/meine-takeaways-der-zurcher-wahlen\\\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/louisperron.com\\\/de\\\/meine-takeaways-der-zurcher-wahlen\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/louisperron.com\\\/de\\\/meine-takeaways-der-zurcher-wahlen\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/louisperron.com\\\/de\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Meine Takeaways der Z\u00fcrcher Wahlen\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/louisperron.com\\\/de\\\/#website\",\"url\":\"https:\\\/\\\/louisperron.com\\\/de\\\/\",\"name\":\"Dr. Louis Perron\",\"description\":\"Data Driven Strategies to Win Elections\",\"publisher\":{\"@id\":\"https:\\\/\\\/louisperron.com\\\/de\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/louisperron.com\\\/de\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/louisperron.com\\\/de\\\/#organization\",\"name\":\"Dr. Louis Perron\",\"url\":\"https:\\\/\\\/louisperron.com\\\/de\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/louisperron.com\\\/de\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/louisperron.com\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/lp_header_logo.svg\",\"contentUrl\":\"https:\\\/\\\/louisperron.com\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/lp_header_logo.svg\",\"width\":200,\"height\":67,\"caption\":\"Dr. Louis Perron\"},\"image\":{\"@id\":\"https:\\\/\\\/louisperron.com\\\/de\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/people\\\/Louis-Perron\\\/100077973579443\\\/\",\"https:\\\/\\\/x.com\\\/dr_perron\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/louis-perron\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@dr.perron\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/louisperron.com\\\/de\\\/#\\\/schema\\\/person\\\/3a3958efc8cf58b35f3d2d38d71d0128\",\"name\":\"Louis Perron\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/92f9a7254cad2b387706c755e137baadde6ad66ac971d3f50263b354959708fd?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/92f9a7254cad2b387706c755e137baadde6ad66ac971d3f50263b354959708fd?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/92f9a7254cad2b387706c755e137baadde6ad66ac971d3f50263b354959708fd?s=96&d=mm&r=g\",\"caption\":\"Louis Perron\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Meine Takeaways der Z\u00fcrcher Wahlen - Dr. Louis Perron","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/louisperron.com\/de\/meine-takeaways-der-zurcher-wahlen\/","og_locale":"de_DE","og_type":"article","og_title":"Meine Takeaways der Z\u00fcrcher Wahlen - Dr. Louis Perron","og_description":"Die Z\u00fcrcher Wahlen waren Wahlen, wie es in der Schweiz fr\u00fcher \u00fcblich war. Fast alle Parteien bleiben mehr oder weniger stabil. Die meisten Parteien haben Wahlkampf gemacht, wie sie das immer machen. Sie pr\u00e4sentieren K\u00f6pfe mit inhaltsleeren Spr\u00fcchen. Der W\u00e4hler erkennt Propaganda und Photoshop von weitem. Wenn ich solches Kampagnenmaterial in Fokusgruppen teste, machen sich [&hellip;]","og_url":"https:\/\/louisperron.com\/de\/meine-takeaways-der-zurcher-wahlen\/","og_site_name":"Dr. Louis Perron","article_publisher":"https:\/\/www.facebook.com\/people\/Louis-Perron\/100077973579443\/","article_published_time":"2023-02-12T23:15:46+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/louisperron.com\/wp-content\/uploads\/2023\/11\/LP_home_shared-1.jpg","type":"image\/jpeg"}],"author":"Louis Perron","twitter_card":"summary_large_image","twitter_creator":"@dr_perron","twitter_site":"@dr_perron","twitter_misc":{"Verfasst von":"Louis Perron","Gesch\u00e4tzte Lesezeit":"2\u00a0Minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/louisperron.com\/de\/meine-takeaways-der-zurcher-wahlen\/#article","isPartOf":{"@id":"https:\/\/louisperron.com\/de\/meine-takeaways-der-zurcher-wahlen\/"},"author":{"name":"Louis Perron","@id":"https:\/\/louisperron.com\/de\/#\/schema\/person\/3a3958efc8cf58b35f3d2d38d71d0128"},"headline":"Meine Takeaways der Z\u00fcrcher Wahlen","datePublished":"2023-02-12T23:15:46+00:00","mainEntityOfPage":{"@id":"https:\/\/louisperron.com\/de\/meine-takeaways-der-zurcher-wahlen\/"},"wordCount":323,"commentCount":0,"publisher":{"@id":"https:\/\/louisperron.com\/de\/#organization"},"articleSection":["German Blog"],"inLanguage":"de","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/louisperron.com\/de\/meine-takeaways-der-zurcher-wahlen\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/louisperron.com\/de\/meine-takeaways-der-zurcher-wahlen\/","url":"https:\/\/louisperron.com\/de\/meine-takeaways-der-zurcher-wahlen\/","name":"Meine Takeaways der Z\u00fcrcher Wahlen - Dr. Louis Perron","isPartOf":{"@id":"https:\/\/louisperron.com\/de\/#website"},"datePublished":"2023-02-12T23:15:46+00:00","breadcrumb":{"@id":"https:\/\/louisperron.com\/de\/meine-takeaways-der-zurcher-wahlen\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/louisperron.com\/de\/meine-takeaways-der-zurcher-wahlen\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/louisperron.com\/de\/meine-takeaways-der-zurcher-wahlen\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/louisperron.com\/de\/"},{"@type":"ListItem","position":2,"name":"Meine Takeaways der Z\u00fcrcher Wahlen"}]},{"@type":"WebSite","@id":"https:\/\/louisperron.com\/de\/#website","url":"https:\/\/louisperron.com\/de\/","name":"Dr. Louis Perron","description":"Data Driven Strategies to Win Elections","publisher":{"@id":"https:\/\/louisperron.com\/de\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/louisperron.com\/de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":"Organization","@id":"https:\/\/louisperron.com\/de\/#organization","name":"Dr. Louis Perron","url":"https:\/\/louisperron.com\/de\/","logo":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/louisperron.com\/de\/#\/schema\/logo\/image\/","url":"https:\/\/louisperron.com\/wp-content\/uploads\/2023\/11\/lp_header_logo.svg","contentUrl":"https:\/\/louisperron.com\/wp-content\/uploads\/2023\/11\/lp_header_logo.svg","width":200,"height":67,"caption":"Dr. Louis Perron"},"image":{"@id":"https:\/\/louisperron.com\/de\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/people\/Louis-Perron\/100077973579443\/","https:\/\/x.com\/dr_perron","https:\/\/www.linkedin.com\/in\/louis-perron\/","https:\/\/www.youtube.com\/@dr.perron"]},{"@type":"Person","@id":"https:\/\/louisperron.com\/de\/#\/schema\/person\/3a3958efc8cf58b35f3d2d38d71d0128","name":"Louis Perron","image":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/secure.gravatar.com\/avatar\/92f9a7254cad2b387706c755e137baadde6ad66ac971d3f50263b354959708fd?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/92f9a7254cad2b387706c755e137baadde6ad66ac971d3f50263b354959708fd?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/92f9a7254cad2b387706c755e137baadde6ad66ac971d3f50263b354959708fd?s=96&d=mm&r=g","caption":"Louis Perron"}}]}},"_links":{"self":[{"href":"https:\/\/louisperron.com\/de\/wp-json\/wp\/v2\/posts\/1770","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/louisperron.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/louisperron.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/louisperron.com\/de\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/louisperron.com\/de\/wp-json\/wp\/v2\/comments?post=1770"}],"version-history":[{"count":0,"href":"https:\/\/louisperron.com\/de\/wp-json\/wp\/v2\/posts\/1770\/revisions"}],"wp:attachment":[{"href":"https:\/\/louisperron.com\/de\/wp-json\/wp\/v2\/media?parent=1770"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/louisperron.com\/de\/wp-json\/wp\/v2\/categories?post=1770"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/louisperron.com\/de\/wp-json\/wp\/v2\/tags?post=1770"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}