Running for Office

author
Dr. Louis Perron
blog post louis

When one is running for office, the highs are very high, and the lows are very low. We should keep that in mind when we deal with candidates. Candidates always tell me that everybody tells them they will vote for them. I always respond to them with the simple one third rule which Dr. Ronald Faucheux taught me more than a decade ago at the Graduate School of Political Management: out of all the people who tell you that they will vote for you, one third might vote for you, one third doesn’t give a damn either way, and one third is lying to your face. As a politician friend of mine says: “In politics, the only one who cares about you is yourself”.

Sign up for my newsletter, The Campaign Doctor and get regular insights and takeaways on elections.

As a free gift, get access to my One Hour Exclusive Program on my New Book “Beat the Incumbent: Proven Strategies and Tactics to Win Elections”