American Eagle is out with a new ad featuring Sydney Sweeney and it’s getting a lot of attention in the media. Is it racist? Is Sydney Sweeney facing a backlash? And how should Democrats react? Watch the latest edition of The Campaign Doctor where I answer those questions.
Here are some excerpts:
“Provocation has been a key element of advertising ever since the Benetton ads in the 1980s. The extent of the media attention just shows that the formula still works.”
“Any minute Democrats don’t talk about inflation and the economy is a lost minute, and in that sense, the message heading into the midterm elections shouldn’t be Sydney Sweeney or any other cultural issue for that matter.”
“And by the way, the message for Democrats in 2026 should also not be Joe Biden or Kamala Harris. Move on.”
Check out my channel on YouTube and watch the latest edition of The Campaign Doctor.

